Main trailer.

This is my main trailer for my film “Evanescence”. It lasts a total of 1.00, throughout my research I realised that most horror trailers were a lot shorter than other genre trailers, lasting on average only one minute. The purpose of my trailer is to promote the film and entice my target audience to go and watch it. I have tried to include as many conventions of horror as I can so that my trailer will reach audience expectations and represent the correct genre. Some examples of the conventions I have used are; strong sound track getting faster towards the end, quick paced editing, darkness, suspense, isolated location, creepy “bad guy” and it leaves the audience asking a question.